Just catching up a bit. Back in January, I was interviewed by Pete Croatto of Suburban Life Magazine for an article on flash mobs. You can read the post here. Enjoy.
btw; In an earlier post I mentioned that a new version of this website is coming. I just wanted to let you know that it’s still in the works, but it is on its way. The delays are simply due to my workload. Clients come first.
Filed under Interviews, Media Appearances
As I write this post on the first day of the New Year, I’m filled with excitement and optimism. 2011 was a year filled with unfulfilled promises. Fortunately, some major changes mid-year improved the situation dramatically allowing me to both complete over a dozen major projects and to “reset” my business in preparation for the coming year which has now arrived.
I’ve invested in new tools, such as the new MacBook Pro I’m writing this post on, and I’ve realigned my personal and professional strategies to allow me to work faster and more efficiently than ever before. I’ve got a new website coming (it’s almost done!) and I’m launching several new initiatives that I’ll be very excited to share with you in the very near future.
While I’ll be discussing things in greater detail in future posts, I will also be posting much more frequently this year on a variety of topics including the following:
I hope you will join me this year, both here and via my social media outlets; Twitter, Facebook, LinkedIn and Google+ (which will be a major focus for me in 2012). If you have any questions, please don’t hesitate to contact me. In the meantime, I look forward to seeing, sharing and helping you in 2012 and beyond!
And Happy New Year!
Filed under Uncategorized
The Class
On November 10, 2011, I had the pleasure of presenting “Create & Deploy Your Own QR Codes” to a small class for the Center City Proprietor’s Association in Philadelphia. It was a really fun giving this presentation. If you’d like to see it, can download it from Slideshare.com (for some reason, embedding isn’t working – sorry about that).
I may repeat this class in a few weeks as a webinar. Please let me know if you’re interested by commenting on this post.
Also, I added a QR Code Campaign Worksheet at the end of the presentation which should help you organize you campaigns when using QR Codes. If you have any questions about QR Codes, the presentation or the services I offer, please don’t hesitate to contact me.
Thanks to the CCPA, Audrey Julienne and the attendees.
Enjoy!
Filed under Marketing, QR Codes, Social Media, Speaking, Training, Viral Marketing
Scan (or click) on this Code to Register
You’ve heard about them. You’ve seen them around. They’re popping up everywhere. QR Codes are the latest rage, but what are they? How do you create them? How do you use them? What are they good for? Join me on Thursday, November 10, 2011 (12:00 – 1:30 PM) at the law firm of Caesar, Rivise, Bernstein, Cohen & Pokotilow, Ltd. (1635 Market Street, 7 Penn Center, 11th Floor, Philadelphia) and you’ll learn everything you need to know about QR Codes, including:
So, come join me. It’ll be a great time.
Click here to register (or scan the QR Code in this post).
See you there!
Filed under Internet Trends, Marketing, QR Codes, Social Media, Speaking, Training, Viral Marketing
I’ve been doing a lot of fiction writing recently; more than I’ve done in quite a few years. One of the things that’s inspired me, and which I’ve found fascinating, is how social media, tablets, e-readers and e-books are changing the publishing landscape. As a result, I’ve started interviewing authors to learn about how they use social media to build their audience and propel their careers. The links below will take you to two posts that together are the first in a series of interviews I will be posting about authors and social media.
In this post, I interviewed Jonathan Maberry, author of such zombie brain-feasts as Patient Zero, Rot & Ruin, Dust & Decay, Dead of Night and Wanted Undead or Alive. Note that there are two versions. Tweeting with Zombies is a short version that focuses on Twitter and was posted to twitip.com. The longer, extended post, Of Zombies & Social Media, is on Addicted to Social Media.
Enjoy!
It's all good. I promise.
Hi there! I’m not a fan of announcing that I’m going to be making an announcement, but since you’re here anyway, I will. 
BIG changes are coming very shortly. Please keep an eye out for them. I’ll let you know soon.
Thanks,
Neal
Neal Wiser Presenting to Villanova MBA Class
On Monday, April 4th, I was invited to present to the marketing MBA class at Villanova University’s School of Business. The presentation entitled “Social Media and Marketing” included the following topics:
If you would like to see my presentation or would like me to present to your organization, please don’t hesitate to contact me through any of the channels listed here.
Following my presentation, Professor Dr. Ralf Terlutter, Vice Dean of the School of Management and Economics at the University of Klagenfurt in Austria, gave an enlightening presentation about advertising in Europe. Dr. Terlutter’s presentation included an analysis of various, long running print campaigns and an analysis demonstrating how the advertisements both succeeded and failed.
After their presentations, Dr. Aronte Bennett, Ph.D. of Villanova’s Department of Marketing and Business Law presented both Dr. Terlutter and myself with plaques commemorating our presentations to the class.
Professor Dr. Ralf Terlutter, Dr. Aronte Bennett, ODM’s Neal Wiser and Villanova Alumni Carmine Berardi
